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Shared Economy on the Rise

Even if you’re not familiar with the shared economy, you’ve likely heard of one of its many names, such as upcycling, on-demand, peer-to-peer lending or crowdsourcing.

Some shared business models include on demand access to goods and services (Uber,Airbnb), shared products or expertise (Adobe Reader, Wikipedia) and shared information on a collaborative platform (Facebook, Twitter).

Millennials have helped drive the concept of a shared economy over the past decade. Airbnb was conceived by two young adult roommates who rented out a place with air mattresses. What these entrepreneurs saw was demand and plenty of untapped supply.

The majority of shared service users are under age 45, college educated and earn relatively high incomes. However, these services have the potential to help address some of the problems experienced by older generations.

Unfortunately, 44 percent of Americans age 50 and older, and 56 percent of those 65 and older, have never used these types of resources. While millennials have helped drive the concept of a shared economy, it’s an untapped resource for retirees that may help ease some of the challenges they face.

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Danielle Christensen


Danielle is dedicated to serving clients to achieve their retirement goals. As a Paraplanner, Danielle helps the advisors with the administrative side of preparing and documenting meetings. She is a graduate of the College of St. Benedict, with a degree in Business Administration and began working with Secured Retirement in May of 2023.

Danielle is a lifelong Minnesotan and currently resides in Farmington with her boyfriend and their senior rescue pittie/American Bulldog mix, Tukka.  In her free time, Danielle enjoys attending concerts and traveling. She is also an avid fan of the Minnesota Wild and loves to be at as many games as possible during the season!