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What is a Social Entrepreneur?

Social entrepreneurs use new approaches within the business world to help solve social problems. The term was first coined in 1980, but has entered the mainstream recently as the millennial generation permeates the business world. A recent survey found that around half of today’s Wharton Business School graduates who go on to start their own business will incorporate some form of social benefit as part of their model.

The importance millennials place on environmental, social and governance (ESG) factors is often reflected in company mission statements, as well as the allocation of their assets. ESG investments have increased by 33 percent since 2014. The United States is the country most accommodating to social entrepreneurs, followed by Canada and the United Kingdom.

In the past, social entrepreneurs were labeled as nonprofit “do-gooders,” but the for-profit model of business is becoming more prevalent. Some may start out using charitable contributions; however, some philanthropists — much like business investors — have become more vigilant about ensuring their donations yield measureable results.

Strong social entrepreneurial businesses often possess characteristics similar to other successful startups. They generally have a clear understanding of the market they want to serve and how to serve them. Social entrepreneurs not only exhibit passion, they tend to use their natural talents, expertise, skills and training to grow their business. One of these core competencies is to develop access to needed resources, with funding options ranging from traditional small business loans to crowdfunding.

What differentiates a social start-up from a normal business? One component is its measure for success. For example, say a company develops a new water pump used to help undeveloped countries better access water sources. The average company might measure its achievements in terms of revenues. A social business, however, might focus not just on revenues, but how well the pump is made, how it gets to the communities that need them and how community members are trained to install, use and benefit from the new product.

Today’s market for social businesses isn’t just for entrepreneurs; it’s also for socially conscious consumers. Socially and environmentally impactful products and services are becoming more common because they tap into a socially responsible feeling many consumers seek. Today, there are simply more opportunities to indulge and support that feeling.

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Ryan Keapproth

Ryan Keapproth

Financial Advisor

Ryan is dedicated to serving clients to achieve their retirement goals. Ryan’s holistic approach centers on wealth management strategies with a focus on income planning throughout retirement. As a Financial Advisor, Ryan is an Investment Adviser Representative (IAR), life and health insurance licensed and a Certified Tax Preparer. Ryan is a graduate of the University of Minnesota, with an Accounting and Finance major.​

Ryan is a lifelong Minnesotan originally from Woodbury and currently residing in Bloomington with his wife, Riamae, and their rescue Terrier Beagle mix, Douglas. Ryan and his wife are avid travelers as Riamae is originally from the Philippines. Ryan describes himself as a major foodie enjoying new restaurants around the cities whenever possible. Ryan enjoys playing golf and poker. He is a sports fan especially when the Vikings and Timberwolves are playing. In his formative years, Ryan tended bar at various places including Mystic Lake and Running Aces in Columbus, MN where he met his wife.  

We’re glad to have Ryan part of the Secured Retirement family too!